Course curriculum

  • 1

    Chapter 1 : Introduction to Digital Marketing

    • Lesson 1 : Intro

    • Lesson 2 : Types of Content

  • 2

    Chapter 2 : Graphic Designing & Video Editing

    • Lesson 1 : Graphic Designing

    • Lesson 2 : Video Editing

  • 3

    Chapter 3 : Website Designing

    • Lesson 1 : Intro to Website Designing

    • Lesson 2 : Setup of Wordpress & WP Admin

    • Lesson 3 : Themes & Plugin Setup

    • Lesson 4 : Essential Plugins & Pages

    • Lesson 5 : Readymade Templates in Wordpress

    • Lesson 6 : Blog Section

    • Lesson 7 : E-Commerce Part1

    • Lesson 8 : E-Commerce Part 2

  • 4

    Chapter 4 : Social Media Marketing

    • Fundamentals of Social Media

    • Understanding Organic V/s Paid Marketing

  • 5

    Chapter 5 : SEO

    • Module 1 : Overview of SEO & Keyword Research

    • Module 2 : Components of SEO

    • Module 3 : On Page SEO

    • Module 4 : Technical SEO

  • 6

    Chapter 6 : Google Ads

    • Module 1 : Overview of Google Ads & Setup of Ad Account

    • Module 2 : Display Campaign

    • Module 3 : Video Campaigns / Youtube Ads

    • Module 4 : Remarketing Ads

    • Module 5 : Search Campaign & Keyword Research